Basil
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- Joined
- 6 Oct 2013
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- Pantel Tech, new owner of Reliance Big TV, plans to take DTH from cities to villages.
- Reliance Big TV plans focusing sharply on consumers residing in rural areas.
- Rebranding of Reliance Big TV into RB TV is on the cards.
- “The new branding will also convey new identity and owners,” says Singh.
From direct to home to direct to Bharat - ET BrandEquity
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