ABZY Cool revamps as a Hindi GEC

Skystar participated in the 44th DD Free Dish E-Auction earlier this year and landed a Bucket A slot for ABZY Cool.

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By Basil Kannagi Arasu

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ABZY Cool

Skystar Entertainment Private Limited’s ABZY Cool has revamped as a Hindi General Entertainment Channel (GEC) earlier last week. The channel revamped from April 1.

Skystar participated in the 44th DD Free Dish E-Auction earlier this year and landed a Bucket A slot for ABZY Cool. Bucket A has been reserved by Prasar Bharati for Hindi GECs. The channel revamped the day the new lineup of DD Free Dish came into effect. ABZY Cool is believed to have shelled around Rs 15 crore for the MPEG-2 slot.

The broadcaster teased its new lineup at the end of March. The new lineup has Crime Stop, Om Namay Shivay, Jap Tap Vrat, Pyar Mein Savdhaan, Aurat Teri Yahi Kahaani, and Mandir Darshan among other shows. The lineup is believed to have been the old shows that were broadcasted by Manoranjan Grand. Manoranjan Grand recently revamped as a Bhojpuri channel and was earlier a Hindi GEC.

TimingProgram
08 PMCrime Stop
07:15 PMOm Namay Shivay
06:30 PMJap Tap Vrat
1 PMPyar Mein Savdhaan
1:45 PMAurat Teri Yahi Kahaani
04 AMMandir Darshan

ABZY Cool was earlier a Hindi Music channel. Skystar was initially granted a license by MIB under the Skystar brand. Skystar then last year rebranded its channel under the new ‘Abzy’ brand. Skystar Bangla was rebranded to ABZY Cool among other rebrandings.

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Basil Kannagi Arasu

News Reporter

1328 articles published
Basil likes to cover the latest happenings in the Media and Entertainment Industry in India. You can always find him browsing his phone.

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