Bigg Boss is gearing up for a grand launch of the latest season 13 on September 29. The show which has been running since the last 12 years, will present the 13th season hosted by the Bollywood star Salman Khan.
Online viewers on VOOT will get access to the exclusive content and latest ongoing of the house through its popular properties like ‘Unseen Undekha’, ‘Cutless’, ‘Bigg Buzz’ and new additions like- ‘VOOT Night Live- BB Edition’. Interactivity is also increased this season with engaging segments such as- ‘Video Vichaar’, ‘Chugli Booth’ and ‘Pulse meter’, where users will get a chance to participate in the content of the show like never before.
For the first time, viewers will get to vote on the Voot and MyJio App. Besides the voting feature on MyJio App, there is a host of other interactive activities lined up for the users to enhance engagement including ‘sentimeter’, ‘Jio Luxury Bazaar’, an interactive game and ‘Bigg Boss League’, which will be based on a predict-to-win model. The select lucky winners will even get to visit the Bigg Boss set and see Salman Khan live as a gratification.
Speaking about the launch of the show, Nina Jaipuria, Head, Hindi Mass Entertainment and Kids TV Network Viacom18 said, “Bigg Boss over the years has become a sentiment synonymous to entertainment rather than just a show. From setting a benchmark in disruptive and voyeuristic content to creating the best platform for brand visibility – Bigg Boss has instituted itself as a phenomenon. Staying true to our promise of providing differentiated entertainment, the new season of Bigg Boss will tread beyond the usual and speed up the proceedings by presenting the action of two seasons packed in one. To add to the curveball is our Host, Salman Khan whose association with Bigg Boss for the past 10 years has only added more sheen and charisma to the show . . . ”
Elaborating on the concept of the show, Manisha Sharma, Chief Content Officer, Hindi Mass Entertainment, Viacom18 said, “Bigg Boss is a property that is year-marked in everybody’s calendar, whether it’s the celebrities who want to participate, the partners who want to associate or the creative thinkers who want to innovate. Every season, we give a new meaning to unpredictability and make the content entertaining as well as cohesive to appeal to all. This season will pick up the pace from the minute the contestants enter inside drawing more traction and raking up multiple debates and discussions.”
Excited about the new season, host Salman Khan said, “Bigg Boss to me is like a homecoming. Every year I look forward to another season, meeting newer people and experience a gamut of emotions that makes the show so real and believable. This season is inclined to be in fast-forward mode and I’m fully prepared to jump into the bandwagon. My best wishes to all the contestants who are about to take on this rollercoaster ride.”
As Bigg Boss moves to Mumbai this season, the house will be adorned with many interesting pop art elements and bring color palettes to give it a more youthful feel. The show will premiere on 29th September, at 9 pm. Subsequent episodes will air Monday-Friday at 10:30 PM and Saturday-Sunday at 9:00 PM on Colors.