Actors caught in the crossfire between film chamber and TV channels

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The issue of film stars hosting television shows and its alleged impact on the box office is getting murkier by the day. Even as a formal decision on this is expected from the Karnataka Film Chamber of Commerce, sources suggest that the aggrieved parties — producers who claim that the collections of films are affected, especially during weekends, due to TV shows with film stars at the helm — are gunning for a ban on any actor associated with such a show.
The actors caught in this — Sudeep, Ramesh Aravind and Ganesh — maintain that there is no truth to these claims — a fact that even Puneeth Rajkumar, who has hosted a reality show in the past, endorses.
Sources, however, say that there is more to the issue than meets the eye. "That's not the real story. The chamber's protest is actually against a couple of GECs that have stopped buying Kannada movies. The argument is: Why should the film industry support TV channels when they do not reciprocate. It had directed Sudeep and Ramesh Aravind to withdraw from their respective shows on their own. Their refusal has led to the proposed ban. There was also a request to Ganesh to not host a show, but that was solved after the channel promised to buy some movies, clearing the way for the programme to start at the end of the month," says a source on condition of anonymity.
A top official from a TV channel says, "It's weird that the film industry sees TV as competition. We share a symbiotic relationship. While the film industry here makes around `200 crore per year, the television industry earns three-fold — around `600 crore. Moreover, 55,000 people are dependant on this. How can a weekend show determine the fate of a film? If it is good, it will pull crowds anyway on other days as well. The allegation that TV channels are not buying films is ridiculous. We buy those that cater to our audience. It is unreasonable to expect channels to buy every film that is made in Sandalwood."
A source present at the producers' association meeting on Monday says, "Sandalwood is not at par with Bollywood. The audience is much smaller. Only Kannadigas in rural areas and a small section of city folk watch these films. The producers have demanded action against actors whose shows have other Sandalwood celebrities featured on them. They are saying that they won't exhibit their films."

Actors caught in the crossfire between film chamber and TV channels - The Times of India
 
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