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Airtel Digital TV to offer ‘subscription video on demand’ (SVOD) service in Bengali

Optimus_Prime

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Airtel Digital TV, today announced the launch of “BANGLA HITZ”, a subscription based video on demand (SVOD) service in Bengali. This ad free service will be available at Rs 39 per month and can be accessed on channel number 702 on Airtel Digital TV. The new service will offer a whole new range of exclusive entertainment options in Bengali for Airtel DTH customers. This includes, a showcase of 7 unique Bengali Movies in a day, totaling upto 15-20 unique titles per week.

The frequency will gradually be increased to 4 new premieres every month. Additionally, customers also gets access to some of the finest musical performances from the region via the huge music catalogue that comes with the service.

Commenting on the launch, S. Siram, Chief Marketing Officer, Airtel Digital TV, said, “We are delighted to announce the launch of our subscription video on demand services in Bengali. This service will give our users access to exclusive local entertainment content, right from the comfort of their homes. We will continue to focus on delivering compelling content for our customers and change the way customers view entertainment in India”.

As of Sept 2016 Airtel Digital TV had over 12.4 million customers and in regional catalogue, Airtel Digital TV offers SVOD services in Gujarati, Tamil and Punjabi as well. Airtel has been offering  both standard and high definition (HD) digital TV services with 3D capabilities and Dolby surround sound for end customers since long time.

Airtel Digital TV to offer ‘subscription video on demand’ (SVOD) service in Bengali
 

Bapun Raz

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Airtel Digital TV adds Bengali SVOD service

Indian direct-to-home (DTH) operator Airtel Digital TV is launching a Bengali subscription video-on-demand (SVOD) service called Bangla Hitz.

Airtel Digital TV logoAirtel Digital TV subscribers will be charged a monthly fee of INR39 to access the SVOD service, which offers seven Bengali films each day, with between 15 and 20 different titles provided each week. The company plans to gradually offer four new premieres every week, and the service also offers a music catalogue.

“We are delighted to announce the launch of our subscription video on demand services in Bengali,” said S Siram, chief marketing officer, Airtel Digital TV. “This service will give our users access to exclusive local entertainment content, right from the comfort of their homes. We will continue to focus on delivering compelling content for our customers and change the way customers view entertainment in India.”

The Bangla Hitz service can be accessed via channel 702 on Airtel Digital TV. The pay-TV operator already offers regional language services in Gujarati, Tamil and Punjabi.

Airtel Digital TV adds Bengali SVOD service | VOD | News | Rapid TV News
 

Optimus_Prime

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I'm having it for the last 2month. It gives content of 90's era. few classic songs they played from 80-90's era which are rare in other channels..The songs are too melodious...
 
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