Aiyyaa !!

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saw her in big boss today, promotion of aiyyaa going there too.. :p
 
watch big boss.. its a good show.. ;)
 
Aiyyaa: An insult to audience's intelligence

MUMBAI: Aiyyaa stars Rani Mukerji as the main draw when she seemed to be fading out of memory. Still this can't be called a woman-oriented film because for the first 45 minutes, neither the film nor Rani Mukerji shows any definite orientation. She dreams all the time and in her dreams she is either aping Madhuri Dixit or Sridevi, singing and dancing to their hit romantic numbers. You think this woman is aspiring to be a film star.

Rani Mukerji's parents are trying to get her married to a man of their choice but being a romantic she wants to fall in love first and marry the guy she loves. A matrimonial classified has been issued in a local paper and everyday she is paraded before a new suitor as her mother keeps repeating her well rehearsed speech about her daughter's virtues. Finally, a suitor says yes and a date is finalised for the betrothal.

But Mukerji has started chasing an art student, Prithviraj, who emanates fragrance from his clothes. Yet, it is not a film plugging one of those cheap perfume sprays advertised on TV where half a dozen women get ecstatic and chase a man using one such spray.

Inspired from one part, Lagnaachya Vayachi Mulgi (A Bride To Be), of a three part Marathi movie, Gandha, Aiyyaa is the story of a typically Marathi girl Mukerji, who, having been drawn by the fragrant lad, falls in love with him at the very first smell of him. Yet she never gathers the courage to tell him for two reasons: the first is that he is a very reserved and aloof guy who is never seen talking with anyone and, second, because of her typical Marathi middleclass upbringing where she may dream all she wants but cant utter ‘I love you'. There are also stories spun around him: that he is a drunkard, heavily into drugs and has squandered his father's riches on his vices.

The talk around him makes Prithviraj even more mystical for Mukerji and hence more determined to win him over. The first half of the film is a total drain and so is most of second part till last 20 minutes or so when the engagement is due to take place.

verything is in place, including the suitor, but the girl is missing. She is doing her favourite thing, stalking Prithviraj. After a marathon 148 minutes, the boy opens his mouth, professes his interest in Mukerji and the last scene of engagement with new suitor in place culminates with a jamboree in a typical Marathi style.

Aiyyaa has a poor premise with Mukerji chasing a boy like a teenager and trying to entertain by making all sorts of faces or dancing in traditional Marathi outfits. If the script and screenplay are poor, the direction is amateurish. This Hindi film goes into Marathi or Tamil diatribes at will, adding to the viewers' exasperation. The only one with some presence in the film, thanks to his limited dialogue, is Prithviraj.

Aiyyaa is an insult to a viewer's intelligence.

Indiantelevision.com > All About Cinema... > Aiyyaa: An insult to audience's intelligence
 
Has anyone seen this? Can anybody review it for me? I am going to watch in this in next week.
 
 
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