Dileep Kumar
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MUMBAI: It was a dismissal week of opportunity to see (OTS) report collated by Chrome Data Analytics and Media.
The week 48 saw only one gainer with 0.1 per cent. Religious channels in the Hindi speaking market (HSM) gained the marginal per cent with Aastha topping the genre with 96.8 per cent OTS.
As for the losers, English Entertainment channels in the eight metros saw a steep fall of 10.4 per cent. AXN with 63.5 per cent OTS was the leader in the genre.
English Movies and English News followed with 6.4 per cent and 6 per cent fall, respectively.
Movies Now with 68.1 per cent OTS and Times Now with 80.7 per cent OTS gained the most in their respective genres.
Across India, Infotainment channels too fell by 3.4 per cent.
Discovery with 85.5 per cent OTS continued its reign in the category.
Chrome Data: Dismissal show in week 48 | Indian Television Dot Com
The week 48 saw only one gainer with 0.1 per cent. Religious channels in the Hindi speaking market (HSM) gained the marginal per cent with Aastha topping the genre with 96.8 per cent OTS.
As for the losers, English Entertainment channels in the eight metros saw a steep fall of 10.4 per cent. AXN with 63.5 per cent OTS was the leader in the genre.
English Movies and English News followed with 6.4 per cent and 6 per cent fall, respectively.
Movies Now with 68.1 per cent OTS and Times Now with 80.7 per cent OTS gained the most in their respective genres.
Across India, Infotainment channels too fell by 3.4 per cent.
Discovery with 85.5 per cent OTS continued its reign in the category.
Chrome Data: Dismissal show in week 48 | Indian Television Dot Com
