Thakur
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MUMBAI: Colors has launched a new marketing campaign dubbed ‘Hauslon Ki Udānn’ to enhance consumer engagement.
The campaign will provide viewers an opportunity to participate in a special Children’s Day episode.
Ever since its launch, ‘Udānn’ has seen steady growth in ratings on the strength of its storyline, content and the affable character of seven year-old Chakor portrayed on screen by Spandan Chaturvedi.
To further engage with its viewers and generate awareness on the issue of bonded labour prevalent in India even today, Colors has
launched this unique initiative reaching out to its viewers across various cities.
The channel aims to go beyond building social awareness and focus on inspiring young minds to
understand the value of freedom by expressing their ideas through art.
The campaign will culminate with a special Children’s Day (14 November 2014) episode of ‘Udānn’.
http://www.televisionpost.com/television/colors-launches-hauslon-ki-udann-campaign-to-build-consumer-engagement/
The campaign will provide viewers an opportunity to participate in a special Children’s Day episode.
Ever since its launch, ‘Udānn’ has seen steady growth in ratings on the strength of its storyline, content and the affable character of seven year-old Chakor portrayed on screen by Spandan Chaturvedi.
To further engage with its viewers and generate awareness on the issue of bonded labour prevalent in India even today, Colors has
launched this unique initiative reaching out to its viewers across various cities.
The channel aims to go beyond building social awareness and focus on inspiring young minds to
understand the value of freedom by expressing their ideas through art.
The campaign will culminate with a special Children’s Day (14 November 2014) episode of ‘Udānn’.
http://www.televisionpost.com/television/colors-launches-hauslon-ki-udann-campaign-to-build-consumer-engagement/
