DTH service provider TataSky bets big on rural demand

[G Anil]

Direct-to-home (DTH) services
provider TataSky is betting big on
rural demand, and going ahead, it is
planning to customise its offerings
to improve customer base in non-
urban markets.
Speaking on the rural expansion,
Malay Dikshit, chief communications
officer of TataSky, said since the
launch of the company's rural focus
last year, it had been witnessing a
significant gain in market share in
Tier III and IV locations.
Business Standard

 

[Chezhiyan]

but the objective is really hard..it requires hard work,co ordination