Harmonic Video Infrastructure Powers Airtel Digital TV's Enhanced DTH HD Offerings

jayanji

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SAN JOSE, CA--(Marketwired - May 24, 2016) - Harmonic (NASDAQ: HLIT), the worldwide leader in video delivery infrastructure, today announced that Airtel Digital TV, the direct-to-home (DTH) arm of leading global telecommunications provider Bharti Airtel, has deployed a state-of-the-art compression headend solution from Harmonic to substantially improve the HD viewing experience for its customers.

The high-density, scalable and HEVC-upgradeable video infrastructure solutions from Harmonic will help Airtel Digital TV increase bandwidth efficiencies and significantly improve video quality while lowering operating expenses. The deployment enables Airtel Digital TV to expand its DTH HD portfolio to over 50 premium channels, making it one of the largest HD bouquets in India today.

"Harmonic's compression solution allows Airtel Digital TV to deliver superior video quality at low bit rates while adapting to next-generation video compression standards such as HEVC," said Dan Taylor, general manager, India, at Harmonic. "Our best-in-class video infrastructure solutions help customers like Airtel Digital TV reduce OPEX and drive new business growth by simplifying the launch of additional HD channels."

Residing at the heart of the headend solution is Harmonic's market-leading Electra[emoji769] X2 advanced media processor, which enables high-quality, low-bandwidth MPEG-2 and MPEG-4 encoding of SD and HD video content for live DTH services. Powered by the Harmonic PURE Compression Engine[emoji769], the Electra X2 media processors support a wide range of video formats and codecs for satellite delivery, including HEVC, simplifying operations and future upgrades for Bharti Airtel.

At Airtel Digital TV, the Electra X2 media processors will be integrated with Harmonic's ProStream[emoji768] 9100 stream processor and ProView[emoji769] 7100 integrated receiver-decoder (IRD), and controlled by Harmonic's NMX[emoji769] video network management solution. As part of a unified headend, these solutions will enable Airtel Digital TV to address a vast array of content reception applications -- from decoding, descrambling and multiplexing of multiple transport streams to MPEG-4 to MPEG-2 transcoding and statistical multiplexing, further increasing bandwidth efficiency and lowering the total cost of ownership.

Harmonic will demonstrate its industry-leading video infrastructure solutions at BroadcastAsia2016, May 31 to June 3 in Singapore, Stand 5C3-01. Further information about Harmonic and the company's products is available at www.harmonicinc.com.


 

Optimus_Prime

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" The deployment enables Airtel Digital TV to expand its DTH HD portfolio to over 50 premium channels, making it one of the largest HD bouquets in India today."
Airtel already have 49 HD channel and chances are very high for 50HD channel on 29th this month. and tata already have over 70 HD channels, highest right now
 

Optimus_Prime

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and if they are going to use more compression technique that means they wanted to push new HD channels in the space which they have now available for use in their current satellites.
That also mean using Ses-9 tps is also could get delayed ...and this time from airtel side as well.
 

jayanji

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They are moving towards UHD channels that's the meaning of this HEVC adaption


 

Asad Afzal

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If HD channels compress to almost 50% without quality loss than it will be a awesome news for ADTV customers becuz more space will be available and more channels will come.
 

jayanji

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HEVC compatible STB also required to get full efficiency


 

Asad Afzal

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Optimus_Prime said:
and if they are going to use more compression technique that means they wanted to push new HD channels in the space which they have now available for use in their current satellites.
That also mean using Ses-9 tps is also could get delayed ...and this time from airtel side as well.
if they add HD channels and Good SD channels than SES 9 delay will not be a problem.
 

Nishal

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are the current hd stb's of huawei & hero hevc compatible, bcs current boxes are mpeg-4 or H.264 compatible & this is H.265 basically..?
 
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