On somewhat related note though not 100% aligned to this thread,
If Sony really wishes to enter Kannada market, isn't it better to acquire Colors Super?
I know there is a clause in CCI nod for Disney-Viacom merger which bars Sony, Zee, Sun and few networks cannot buy it. Not sure if its a blanket statement which applies to all the channels that has to be either sold or shutdown or based on the market of that channel which it caters. For Colors Super, barring Zee and Sun networks makes sense since they already have a good chunk in Kannada GEC market, where as barring Sony doesn't make any sense as there is no presence of the channel at all. May be reverse could apply in other markets.