Keralavision Channel Broadcast Limited (KCBL) is all set to launch a new Malayalam satellite general entertainment channel Kerala Vision Digital. Testing began on 1 November 2017 while the commercial launch of the same is planned by end of March 2018 for the free-to-air (FTA) channel.
Talking to Indiantelevision.com, Kerala Communicators Cable Limited (KCCL) CEO Shaaji Mathews said, “The normal composition of this regional channel will include news slots. The current trend in regional channels is to telecast Hindi content which is dubbed in their local language. Our news will be very local and focused. The channel will also cover local Kerala events.”
The channel has tied up with some of the operators in other states to reach the Malayalam audience there. There is a large population of Keralites in North Indian states, Maharashtra, Karnataka and Gujarat, said Mathews.
This phenomenon posed a stiff threat to the small local neighbourhood networks. It was in such a scenario that a fellowship of cable operators calling itself the Cable Operators’ Association was born. It has been functioning with remarkable foresight in the consolidating the base of small networks
and helping them pool valuable resources.
Intelsat 17 satellite is being used for the testing of the channel.
KCBL to launch Malayalam GEC in March 2018
Talking to Indiantelevision.com, Kerala Communicators Cable Limited (KCCL) CEO Shaaji Mathews said, “The normal composition of this regional channel will include news slots. The current trend in regional channels is to telecast Hindi content which is dubbed in their local language. Our news will be very local and focused. The channel will also cover local Kerala events.”
The channel has tied up with some of the operators in other states to reach the Malayalam audience there. There is a large population of Keralites in North Indian states, Maharashtra, Karnataka and Gujarat, said Mathews.
This phenomenon posed a stiff threat to the small local neighbourhood networks. It was in such a scenario that a fellowship of cable operators calling itself the Cable Operators’ Association was born. It has been functioning with remarkable foresight in the consolidating the base of small networks
and helping them pool valuable resources.
Intelsat 17 satellite is being used for the testing of the channel.
KCBL to launch Malayalam GEC in March 2018
Last edited: