Makers of KBC just saved itself a crore

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New Delhi : The Supreme Court has set aside a consumer forum verdict directing former promoters Star India and Bharti Airtel to pay punitive damages of Rs 1 crore for their alleged "unfair trade practice" in a contest telecast during season 3 of popular TV show 'Kaun Banega Crorepati', often referred to as KBC.

While allowing the appeals filed by Star India and Airtel challenging the consumer forum's September 2008 verdict, a Supreme Court bench comprising Justices MM Shantanagoudar and R Subhash Reddy said that finding of the commission of "an unfair trade practice" was "bad in law".

'Kaun Banega Crorepati' Just Saved A Crore, Thanks To Supreme Court
 
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