Raj Kundra & Akshay Kumar partner to launch Home shopping channel 'Best Deal TV

Dileep kumar said:
Gud news Best Deal TV The free to air celebrity channel will be available on all major cable and DTH (Direct to home) platforms from 18 March, 2015 onwards.
Hey bro already story here
but you repeat again :huh
Post no first & post 8
 
Going on air from 18 March, the free-to-air (FTA)
channel will be available across all major cable
and direct-to-home (DTH) platforms as well as
online.

The promoters of Best Deal TV Pvt Ltd
(BDTVPL) will invest Rs 100 crore (Rs 1 billion)
in the venture, Raj Kundra said at a press meet
here today. According to a report in Economic
Times, the promoters have raised Rs 32 crore
(Rs 320 million) for the venture by divesting 15
per cent to a private equity firm.

The channel’s business model combines focused
multi-channel sales with integrated marketing,
media, and distribution through the power of
well-known Indian celebrities. Best Deal TV will
specialise in sourcing quality products and
pairing them with celebrities who will promote
them to the consumers via the 24/7 channel.

http://www.televisionpost.com/telev...s-100-crore-in-home-shopping-channel-venture/
 
Good Update bro...so one more Shopping Channel Launching ;)
 
MUMBAI: Even as the launch of the channel has been delayed by a week or so, 24/7 shopping channel Best Deal TV is making sure that when it launches, it provides consumers with a service that is a cut above the rest.

The channel, which is a joint venture by entrepreneur Raj Kundra and Bollywood actor Akshay Kumar, was earlier supposed to launch across major cable and Direct to Home (DTH) platforms on 18 March. However, according to information available with Indiantelevision.com, the launch has been postponed for at least a week.

A new channel’s success is directly proportional to its distribution and marketing strategy. For a home shopping channel; the better the logistics, the better its reach. Speaking to Indiantelevision.com, Best Deal TV COO Meghna Krishna says, “We have tied up with the best logistical agencies to deliver to over 10,000 zip codes in the country. Currently, we have the capability to deliver PAN India within three days. In the next six months, we will be launching a path breaking solution where we will be able to deliver goods PAN India within five hours.”
Indian Television Dot Com | Best Deal TV readying solution for speedy delivery mechanism across India
 
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