- 6 Dec 2018
- Reaction score
Zee have been Very Dominating and Aggresive they are buying many Movies at very High Cost which leads to Faliures of these movies which they buy in high cost for eg Saaho, Race3, Zero, and EtcStar is buying rights of many films which won't work on TV. These r multiplex flicks which r usually 1 time watch... That too for select audiences. Already Luka Chuppi, Stree , Badhaai Ho, etc. are not giving desired ratings or should i say not working even better than or even equal to older 90's films residing with Star India.
Zee is much better at acquiring movies, they have lot of Masala Films which work well among each segment and heathy library of offbeat stuff too . They even have smart thinking of buying movies which might not have worked in theatres buy get viewership on TV premiere.