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Sony Entertainment pays Rs 40 cr for aamir khans new film's satellite rights

Ravi budhwar

21 Apr 2011
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Much ahead of its Republic Day release in 2012, Aamir Khan's next film is making tills ring. Sony Entertainment has bought the satellite broadcast rights of the yet-to-be-named production for a record 40 crore from Reliance Entertainment, which had acquired the film's distribution rights for 85-90 crore.

This is the highest price paid for a film by a broadcaster, beating 37 crore paid by Sony for the Hrithik Roshan-starrer Krrish 3, along with the rights of three other Hrithik films from his home stable - Koi Mil Gaya, Krrish and Krazzy 4.
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