Sony Liv partners Fortumo to monetize movie subscription service

Vivek.d2h

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Sony Liv’s subscribers will have the possibility to pay for movies on the Over-The-Top (OTT) platform through their prepaid or post-paid mobile accounts with telco provider Airtel, Vodafone, Idea or Aircel.

A deal has been reached between Sony Pictures Network (SPN) India’s Sony Liv and Fortumo to provide operator billing on the OTT platform through the users’ phone carriage.

Last Friday, Sony Liv had launched a monthly subscription fee of US$ 2.25 for a movie subscription service.

With the monthly subscription service pack priced at US$ 2.25, a 13 cents fee can be paid for a one-day subscription which allows access to a catalogue of movies, sports and entertainment.

“The movie subscription service is a convenient and affordable way for film lovers to enjoy their favorite blockbuster hits on their preferred digital devices. We have a wide assortment of cinematic treats on offer that users can access in a single click. The different subscription models ensure that they pay as per their consumption levels. The move is targeted towards making the digital platform the only destination that consumers need to turn to in order to fulfil the entire spectrum of their entertainment needs,” said Uday Sodhi, MSM executive vice president head – digital business.

The service will also be accessible to consumers through its website sonyliv.com or via the Sony LIV app available on Google Playstore (for Android users) and Appstore for (iOS users).
Sony Liv partners Fortuno to monetize movie subscription service
 
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