DreamFan
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Having completed two years, Sony Pictures Networks India’s (SPNI) kids channel Sony Yay! is doubling down on its efforts to expand its viewership share in the genre.
In terms of the pecking order, Sony Yay! is in the sixth position on an all-India basis in the genre with 8.5% share. The channel hopes to move up the ladder and has lined up over 100 hours of fresh content for the summer period.
Sony Yay! doubles down on its efforts to expand presence in kids genre - TelevisionPost: Latest News, India’s Television, Cable, DTH, TRAI
In terms of the pecking order, Sony Yay! is in the sixth position on an all-India basis in the genre with 8.5% share. The channel hopes to move up the ladder and has lined up over 100 hours of fresh content for the summer period.
Sony Yay! doubles down on its efforts to expand presence in kids genre - TelevisionPost: Latest News, India’s Television, Cable, DTH, TRAI
