Breaking Sun TV plans to convert Sun Life as second Tamil GEC from 7th October

[Viki]

SUN TV also open to launch a second GEC in the Tamil market

MUMBAI: Sun TV Network is expecting its subscription revenue to double to Rs 2000 crore over the next three years due to the growth in direct to home (DTH) subscriber base and digitisation in Tamil Nadu. In FY17, the broadcaster had a subscription revenue of roughly Rs 1000+ crore.
The company expects to benefit from growing penetration of DTH and the digitisation of analogue networks in Tamil Nadu, its biggest market. While the company earns substantial revenue from DTH, it expects cable TV segment to start contributing significantly to the subscription revenue aided by digitisation.

In a discussion with analysts, the company’s management also said that Sun TV is also exploring Bengali and Marathi markets as part of its plans to expand its footprint outside South. Expanding outside South has been on the company’s agenda for a long time.

It is also open to launch a second GEC in the Tamil market, which is witnessing heavy competition as both Star and Zee have upped their game and Viacom18’s entry into the market with Colors Tamil.

Sun TV eyes Rs 2000 cr subs rev in three years; plans to enter Bengali, Marathi markets

 

[amarnathkvk]

Good news hope that they won't run like serial TV

 

[Rajarathinams]

Good news

 

[dinee]

It may be like vijay super telecasting old serials

 

[karan_hdl]

Sun Tv shouldn't start 2nd GEC rather they should revamp K TV since K TV already has good TRP and won't affect TRP of Sun TV while GEC No.2 will come with a risk of Splitting Sun TV TRP in the process of competing with Zee,Star & Viacom 18.

 

[raja78]

But SunTv started a new channel look like vijay super

 

[karthik7]

Sun Tv shouldn't start 2nd GEC rather they should revamp K TV since K TV already has good TRP and won't affect TRP of Sun TV while GEC No.2 will come with a risk of Splitting Sun TV TRP in the process of competing with Zee,Star & Viacom 18.

ktv is not gec its movies

 

[karan_hdl]

ktv is not gec its movies

I know but K TV already has huge TRP now it's down to 4th place and we don't know what impact Colors Tamil will bring so rather than starting a New Channel K TV should run certain exclusive Award Functions & Film related shows & try to retain a spot in Top 5 or else one more Sun TV Tamil Channel will impact TRPs of K TV & Sun TV.

 

[asvanth]

may be change udaya news ,gemini news channel.

 

[gshankar]

Sun TV should start lifestyle related channel telecasting about cookery show,food places , travel areas etc. I believe they had plans before for Sun Life channels but they changed their idea to telecasting old movies and songs. Hope they change Sun life name to Sun classic , Gemini classic and start Sun life style channels .