Tata Sky Added Pop-Up Channel For Children Along With A Range Of Kids Content

SarfaRaZ

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Mumbai: Tata Sky is looking to increase engagement with the category by experimenting with a pop-up (showcase) channel on its platform. Pop-up channels
are short duration channels.

The channel said it will be launching a range of kids-based cinema and curated content for children on this platform.

Paolo Agostonelli, Chief Content & Business Development Officer, Tata Sky, said: “Kids are the most delicate target. India has one of the largest populations of kids.”

“The genre commands six per cent of the total viewership share on television on an all-India basis.

Our pop-up channel will be available for three months starting May 21”.

As per various estimates, the market size for the kids’ entertainment genre in India is estimated at ₹40 crore.

Agostonelli said the kids’ showcase will broadcast films from across the globe — including Denmark,Norway, France, Japan, Russia, Czech Republic,Finland, the UK and the US, besides Indian films. He said the kids’ showcase will run movies all day back-to-back and will be available on both television and the Tata Sky Mobile App.

Agostonelli said that out of the total bouquet of 462 channels, the company is broadcasting 21 kids’ channels and four interactive services aimed at the audience.

The kids’ channel will feature a mix of award winning and nominated films, features and shorts from studios such as Celluloid Dreams, Ghibli, Trust Nordisk,Folimage and Entertainment One.

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Nilu334

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Tata sky kids showcase services launched

04:26 pm


MUMBAI: Tata Sky, pioneer of innovative services in the DTH industry, will be launching an exclusive array of kids-based cinema from multiple countries with the launch of Tata Sky Kids’ Showcase service.
Launched on 21 May, Kids’ Showcase features films from across the globe; including Denmark, Norway, France, Japan, Russia, Czech Republic, Finland, United Kingdom and United States of America apart from Indian movies. The bouquet of over 40 kids film on Kids’ Showcase will feature Indian, English, foreign feature & short films.
Tata Sky chief content and business development officer Paolo Agostinelli said, “With Kids’ Showcase, Tata Sky aims to create an opportunity for our kids to enjoy some unique, mostly unseen, high quality content, coming with different perspectives from India and around the world. Not just as some fun times, this could be an opportunity for them to share some quality time with their parents, hopefully stimulating reflections and discussions around a broad range of beautiful, diverse and meaningful stories.”
Children can look forward to an exciting mix of award winning and nominated films, features and shorts from renowned studios such as Celluloid Dreams, Ghibli, Trust Nordisk, Folimage, Entertainment One and many more. Some of the movies acquired for the platform are The Nut Job, Labrinthus, Giraffada, Secret of Kells, Gattu, Jalpari, La Cage and many more.
This new showcase service will air children’s films selected with the help of eminent children’s content curator, Monica Wahi, who is the founder of South Asian Children’s Cinema Forum and curated kids content at festivals such as The Mumbai Film Festival.
Kids Showcase will run movies all day back-to-back and children can watch what they like on both the television and the Tata Sky Mobile App. With a bouquet of 21 kids channels, and 4 unique interactive services, Tata Sky has been continuously bolstering offerings for children.
launched-features-films-from-across-globe-160524
Press Release
Tata Sky Kids' Showcase service launched; features films from across globe
http://www.indiantelevision.com/dth/dth-operator/tata-sky-kids-showcase-service-launched-features-films-from-across-globe-160524
 

SarfaRaZ

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RE: Tata sky kids showcase services launched

Where is link nd why posted this in Tv channels Section :huh
 

Nilu334

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RE: Tata sky kids showcase services launched

Mr.KhaN said:
Where is link nd why posted this in Tv channels Section :huh
Mil gaya link check kar lo....I m not new member...k.....
 

Nilu334

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RE: Tata sky kids showcase services launched

Close this thread
 

rahul1117kumar

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Tata Sky Kids' Showcase service launched; features films from across globe

Tata Sky, pioneer of innovative services in the DTH industry, will be launching an exclusive array of kids-based cinema from multiple countries with the launch of Tata Sky Kids’ Showcase service.

Launched on 21 May, Kids’ Showcase features films from across the globe; including Denmark, Norway, France, Japan, Russia, Czech Republic, Finland, United Kingdom and United States of America apart from Indian movies. The bouquet of over 40 kids film on Kids’ Showcase will feature Indian, English, foreign feature & short films.

Tata Sky chief content and business development officer Paolo Agostinelli said, “With Kids’ Showcase, Tata Sky aims to create an opportunity for our kids to enjoy some unique, mostly unseen, high quality content, coming with different perspectives from India and around the world. Not just as some fun times, this could be an opportunity for them to share some quality time with their parents, hopefully stimulating reflections and discussions around a broad range of beautiful, diverse and meaningful stories.”

Children can look forward to an exciting mix of award winning and nominated films, features and shorts from renowned studios such as Celluloid Dreams, Ghibli, Trust Nordisk, Folimage, Entertainment One and many more. Some of the movies acquired for the platform are The Nut Job, Labrinthus, Giraffada, Secret of Kells, Gattu, Jalpari, La Cage and many more.

This new showcase service will air children’s films selected with the help of eminent children’s content curator, Monica Wahi, who is the founder of South Asian Children’s Cinema Forum and curated kids content at festivals such as The Mumbai Film Festival.

Kids Showcase will run movies all day back-to-back and children can watch what they like on both the television and the Tata Sky Mobile App. With a bouquet of 21 kids channels, and 4 unique interactive services, Tata Sky has been continuously bolstering offerings for children.

Indian Television Dot Com | Tata Sky Kids' Showcase service launched; features films from across globe
 
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