Please don't estimate it as disaster.Among the newbies each from major networks Sun Bangla,Colors Tamil, Sony Marathi and Zee Keralam which one exhibited a top performance till now? Even the other 3 may stay in same condition but I hope Zee Keralam will improve slowly since Zee is aggressive in exploring regional gec space than others. Initially they tried a pattern it doesn't worked now they are changing the framework by introducing some new contents.