Breaking ZEEL to enter into fixed fee deals with DPOs till TRAI tariff order is implemented

[Amit1079]

• MUMBAI: ZEEL will do fixed fee deals with distribution platform operators (DPOs) till the time Telecom Regulatory Authority of India’s (TRAI) tariff order, which is currently sub-judice, is implemented.

Fixed fee deals ensure that most of the channels of a broadcaster are carried in the base pack of the DPO which will ensure higher reach for channels. For a broadcaster, having a wide reach is very important for maintaining viewership share which in turn helps in securing the ad revenue. The DPOs pay a fixed fee for carrying all the channels of a broadcaster.
ZEEL to enter into fixed fee deals with DPOs till TRAI tariff order is implemented

 

[Vishnu777]

Its wrong forum to post it bro...

Its already posted I think in Zee Telegu and cinemalu HD launched thread...