Tasting success, DD Freedish sticks to high reserve price of Rs 8 cr in new auction
Fresh from its haul of Rs 24 crore from the 34th e-auction, public broadcaster Doordarshan has decided to stick to the high reserve price of Rs 8 crore for selling vacant slots to private broadcasters on its free direct-to-home (DTH) platform Freedish.
The 35th e-auction will be held on 25 May. The slots are only for non-news channels and the reserve price is Rs 8 crore per slot.
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