recorded a total reach of 52 crores for the first 59 matches. As per BARC, the total reach of the tournament has grown by 6% compared to 2023 edition and 41% since expansion to 10 teams in 2022. Additionally, the broadcaster has also recorded an impressive total watch time of 40,700 crore minutes, a surge of 17% compared to 2023 and 42% compared to 2022 edition. Moreover, the TVR for the first 59 matches has grown by 16% compared to 2023 and 43% compared to 2022 edition, highlighting the popularity and growth of the tournament on television
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