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Leveraging its vast network, All India Radio has launched a free SMS service to provide news updates to its subscribers. The service was launched by Information and Broadcasting Minister Manish Tewari here on Monday.
The service, which started as a pilot project six months ago and gathered over two lakh subscribers, is now being thrown open to the public and intends to gather a 5-lakh subscriber base by the month end.
After subscription, AIR will send free messages with news and even public utility messages.
To subscribe, one should SMS ‘AIRNEWS’ <space> ‘their name’ to 08082080820 or give a missed call to the mentioned number.
AIR intends to recover the cost of sending messages through ministries and departments who want to send their utility message along with the news updates. “The resource generated through such public utility schemes will enable the News Services Division of AIR to bear the cost incurred towards generating such SMSes,” said an official statement.
All India Radio launches free SMS news service -The New Indian Express
The service, which started as a pilot project six months ago and gathered over two lakh subscribers, is now being thrown open to the public and intends to gather a 5-lakh subscriber base by the month end.
After subscription, AIR will send free messages with news and even public utility messages.
To subscribe, one should SMS ‘AIRNEWS’ <space> ‘their name’ to 08082080820 or give a missed call to the mentioned number.
AIR intends to recover the cost of sending messages through ministries and departments who want to send their utility message along with the news updates. “The resource generated through such public utility schemes will enable the News Services Division of AIR to bear the cost incurred towards generating such SMSes,” said an official statement.
All India Radio launches free SMS news service -The New Indian Express
