SAB Group’s Bhojpuri regional channel Dabangg is set to premiere the highest revenue grossing Bhojpuri blockbuster ‘Nirahua Hindustani’ on 30 December at 1 pm, followed by a repeat telecast at 8 pm. ‘Nirahua Hindustan’ features Dinesh Lal Yadav and Amrapali Dubey, who made her debut with this Bhojpuri hit. The movie had a rating of 7.7 on IMDB. Dabangg has roped in Dabur Amla and P&G Tide as the presenting and powered by sponsors respectively. Other sponsors include Head & Shoulders, Vicks, Indigo Paints and Colgate.