Dileep Kumar
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MUMBAI: In week six of opportunity to see (OTS) collated by Chrome Data Analytics & Media, English News channels in the eight metros gained the maximum.
With 1.9 per cent growth, the genre saw Times Now retaining its supremacy with 78 per cent OTS.
Infotainment channels across India gained 0.8 per cent with Discovery topping the genre with 83.8 per cent OTS.
Next in line were English movies in eight metros with 0.4 per cent jump and Hindi movies in the Hindi speaking market (HSM) with 0.2 per cent. Movies Now with 66 per cent OTS and Zee Cinema with 94.7 per cent OTS topped in their respective genre.
As for the losers, Religious channels in the HSM saw the maximum drop of 3.3 per cent. Aastha with 97.1 per cent OTS continued its reign in the genre.
Kids channels across India and Hindi News channels in the HSM saw a drop of 0.8 per cent and 0.1 per cent respectively. Cartoon Network with 80.7 per cent OTS and ABP News with 95.5 per cent OTS gained the maximum in their respective genres.
Indian Television Dot Com | Chrome Data: English News channels gain in week 6
With 1.9 per cent growth, the genre saw Times Now retaining its supremacy with 78 per cent OTS.
Infotainment channels across India gained 0.8 per cent with Discovery topping the genre with 83.8 per cent OTS.
Next in line were English movies in eight metros with 0.4 per cent jump and Hindi movies in the Hindi speaking market (HSM) with 0.2 per cent. Movies Now with 66 per cent OTS and Zee Cinema with 94.7 per cent OTS topped in their respective genre.
As for the losers, Religious channels in the HSM saw the maximum drop of 3.3 per cent. Aastha with 97.1 per cent OTS continued its reign in the genre.
Kids channels across India and Hindi News channels in the HSM saw a drop of 0.8 per cent and 0.1 per cent respectively. Cartoon Network with 80.7 per cent OTS and ABP News with 95.5 per cent OTS gained the maximum in their respective genres.
Indian Television Dot Com | Chrome Data: English News channels gain in week 6