Dell launches campaign to celebrate the spirit of Indian festivals

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Dell India has launched two brand
new TVCs designed especially for
the Indian festive season.

Premiering on September 20 in
seven different languages across leading English entertainment and movie channels,Hindi entertainment, movie and music
channels and Regional language channels, the television commercials are a testament to the
essential inseparability of the Indian family.

Taking forward Dell’s global message for consumers of ‘Easy and Connected’ always, Dell understands that in India the Festival season is a time to go home and celebrate with family and friends.

In a unique combination of two separate television commercials that recreate the highly emotive
spirit of the festive season, Dell positions its range of Inspiron PCs and Venue tablets as enablers that help families stay connecte
when not everyone can make it home in time for the festivities.

http://www.exchange4media.mobi/story.aspx?news_id=57639
 
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