In a move geared to bolster its consumer-facing value proposition, satcaster DirecTV will soon roll out a new service plan that extends technical support and product protection to TVs, computers, tablets and other connected devices that can be used to view DirecTV.
"As consumers continue to use more portable devices to watch and enjoy entertainment, media consumption in the home has evolved into a converged solution," said Mike Palkovic, executive vice president of services and operations for DirecTV.
The DirecTV Protection Plan Premier (PPP), includes the traditional protection plan, still a stand-alone offering for customers, which offers 24/7 technical support, in-home service and coverage for power surges and failures due to normal wear and tear for the complete DirecTV system. Expanding on this offering, DirecTV PPP also provides protection, technical support, and in-home or repair facility service for all covered home technology. Customers can also add Accidental Damage from Handling (ADH) coverage to their plan to protect select portable products from unintentional and unexpected repairs due to spills, drops and cracked screens.
http://www.rapidtvnews.com/index.php/2012041821339/directv-embraces-connected-device-ecosystem-with-new-service-plan.html
"As consumers continue to use more portable devices to watch and enjoy entertainment, media consumption in the home has evolved into a converged solution," said Mike Palkovic, executive vice president of services and operations for DirecTV.
The DirecTV Protection Plan Premier (PPP), includes the traditional protection plan, still a stand-alone offering for customers, which offers 24/7 technical support, in-home service and coverage for power surges and failures due to normal wear and tear for the complete DirecTV system. Expanding on this offering, DirecTV PPP also provides protection, technical support, and in-home or repair facility service for all covered home technology. Customers can also add Accidental Damage from Handling (ADH) coverage to their plan to protect select portable products from unintentional and unexpected repairs due to spills, drops and cracked screens.
http://www.rapidtvnews.com/index.php/2012041821339/directv-embraces-connected-device-ecosystem-with-new-service-plan.html
