India plans a Shark Tank-like reality show & a dedicated startups TV channel

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India plans a Shark Tank-like reality show & a dedicated startups TV channel
ET Bureau  |  Aug 26, 2016, 07.01 AM IST

Department of Industrial Policy and Promotion (DIPP) has written to the ministry of information and broadcasting to consider setting up a channel dedicated to startups.
A reality show for Indian startups along the lines of Shark Tank is in the offing.



The unlikely planner of the show is the Department of Industrial Policy and Promotion (DIPP), which is in the process of conceptualising the programme it wants to air on India's national broadcast channel Doordarshan.



"We will hire an agency to scout for startups and investors to feature on the show. Actual funding will be provided to the winners," a senior DIPP official told ET.



But the department doesn't want to stop there. Despite fears that India's startup bubble may be losing a tiny bit of air, it feels there's a vast appetite for more adventures in entrepreneur-land.



DIPP has written to the ministry of information and broadcasting to consider setting up a channel dedicated to startups. "Just like there is a channel for kisan (farmers) there can be one for startups," the official said.


DD Kisan is a round-the-clock channel dedicated to farmers that was started last year in fulfilment of a poll pledge by the ruling party.
In the desi Shark Tank, entrepreneurs will pitch ideas to judges who will subject them to an intense grilling before deciding whether an idea is worthy of investment. Such a show would give the government's startup agenda a higher profile besides creating a platform that would encourage innovation and drum up funding for new ideas.


Shark Tank, modelled on a Japanese show, has been running successfully in the US since 2009. The government plans more platforms on which startups can strut their stuff. It plans a Grand Challenge competition at the national Startup Fest to be held in Hyderabad next month.

Source-
Government plans reality show, dedicated channel for startups | ETtech
 
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