Thakur
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- 30 Aug 2013
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MUMBAI:JAINHITS, India’s first and
only HITS based Direct to Network
(DTN) service,attracted a large
number of local cable operators
(LCOs) at its first ever state
business meet in Chennai.
While the dispute with the central government
regarding DAS license to the state-owned
ARASU network is not showing any signs of
early resolution, the cable operators showed
interest in the JAINHITS platform and
expressed their resolve to digitise their
networks because they did not want to miss
the advantages of the digital revolution and
also because their clients want the legal and
transparent framework for running their
promising business.
At the meet, senior members of JAINHITS
briefed cable operators about JAINHITS’
services and offerings. They further briefed on
JAINHITS cost effective solutions to LCOs for
running fully DAS compliant digital cable TV
services. During the interactive meet the LCO’s
were interested to know more on the entire
spectrum of consumer products and services
that will be provided by JAINHITS such as high
speed, cloud and hybrid broadband TV (HBB
TV).
The key concern of the LCOs was the
ownership of the control room and they were
happy to learn that they can set up their own
control room at nominal costs while
maintaining QOS (Quality of Service Standards)
as prescribed by TRAI.
Queries and concerns of LCOs regarding
technology, services, channel packages, DAS
regulations etc were addressed by JAINHITS
team. LCOs were provided with a brief
overview on the digitisation scenario of the
country vis-à-vis digitization in Tamil Nadu.
They were also educated on how JAINHITS
technology helps them to achieve digitization
and addressability in one go. JAINHITS team
also gave the demo of their MPEG – 4 high
quality signals to prove the superiority of their
service.
Addressing the meet, JAINHITS chairman Dr JK
Jain stated that JAINHITS is supporting the
struggle of small and independent local cable
operators who are under the threat of big
money lords. He also said that the monopoly
over the content as well as on the distribution
channels is not a desirable practice. JAINHITS
supports a decentralized model of electronic
media ownership and therefore is forging
partnerships with small Cable Operators. He
further added that his company believes in
transparent business dealings. Conducting such
joint meetings with Cable Operators aims at
promoting the understanding and business
acumen of the stakeholders.The greatest
beneficiary of JAINHITS in the State of Tamil
Nadu is going to be the State Government
because the system will stop the theft of
Government revenues and shall improve the
tax collections and compliance by a large
number of TV viewers. http://www.indiantelevision.com/cable-tv/lcos/jainhits-conducts-first-ever-lco-meet-in-chennai-140715
only HITS based Direct to Network
(DTN) service,attracted a large
number of local cable operators
(LCOs) at its first ever state
business meet in Chennai.
While the dispute with the central government
regarding DAS license to the state-owned
ARASU network is not showing any signs of
early resolution, the cable operators showed
interest in the JAINHITS platform and
expressed their resolve to digitise their
networks because they did not want to miss
the advantages of the digital revolution and
also because their clients want the legal and
transparent framework for running their
promising business.
At the meet, senior members of JAINHITS
briefed cable operators about JAINHITS’
services and offerings. They further briefed on
JAINHITS cost effective solutions to LCOs for
running fully DAS compliant digital cable TV
services. During the interactive meet the LCO’s
were interested to know more on the entire
spectrum of consumer products and services
that will be provided by JAINHITS such as high
speed, cloud and hybrid broadband TV (HBB
TV).
The key concern of the LCOs was the
ownership of the control room and they were
happy to learn that they can set up their own
control room at nominal costs while
maintaining QOS (Quality of Service Standards)
as prescribed by TRAI.
Queries and concerns of LCOs regarding
technology, services, channel packages, DAS
regulations etc were addressed by JAINHITS
team. LCOs were provided with a brief
overview on the digitisation scenario of the
country vis-à-vis digitization in Tamil Nadu.
They were also educated on how JAINHITS
technology helps them to achieve digitization
and addressability in one go. JAINHITS team
also gave the demo of their MPEG – 4 high
quality signals to prove the superiority of their
service.
Addressing the meet, JAINHITS chairman Dr JK
Jain stated that JAINHITS is supporting the
struggle of small and independent local cable
operators who are under the threat of big
money lords. He also said that the monopoly
over the content as well as on the distribution
channels is not a desirable practice. JAINHITS
supports a decentralized model of electronic
media ownership and therefore is forging
partnerships with small Cable Operators. He
further added that his company believes in
transparent business dealings. Conducting such
joint meetings with Cable Operators aims at
promoting the understanding and business
acumen of the stakeholders.The greatest
beneficiary of JAINHITS in the State of Tamil
Nadu is going to be the State Government
because the system will stop the theft of
Government revenues and shall improve the
tax collections and compliance by a large
number of TV viewers. http://www.indiantelevision.com/cable-tv/lcos/jainhits-conducts-first-ever-lco-meet-in-chennai-140715
