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MUMBAI: National Geographic Channel has launched the second-screen experience for the upcoming three-hour television special ‘Killing Jesus’, which it said is one of its most ambitious digital undertakings ever.
Available now at natgeotv.com/killingjesus, and designed in collaboration with digital agency Mullen, the site builds on the story depicted in the film by providing an interactive, multi-point-of-view experience.
The site — created by the team behind the network’s Live From Space digital experience, the team behind ‘Killing Lincoln’ and the team behind ‘Killing Kennedy’ — is designed to give viewers an even deeper dive into the time of Jesus from three key perspectives, each symbolised by a different crown: the crown of thorns representing Jesus and his followers, a crown of laurels representing the Romans led by Pontius Pilate and a headdress representing the Jewish high priests of the time.
The site is broken into eight chapters, reflecting pivotal moments in the story of Jesus: The Birth, Boy or Messiah?,
The Prophet, The Tables Turn, A Challenger, The Last Supper, Jesus on Trial and Crucifixion. Each chapter contains three or four key scenes that can be explored through the three different viewpoints. NGC executive director of digital media and digital content Matt Zymet said, “Giving the audience the power to transition between these key perspectives in each chapter provides a 360-degree view of Jesus’ story, reflecting the film’s approach of exploring the political, social and economic forces that led to the crucifixion”.
Each of the more than 72 interactive scenes is brought to life through 2-D photo-realistic original illustrations created by French illustrator Bastien Lecouffe DeHarme that capture the faces, scenery and costumes from the film, immersive soundscapes and cast voice-overs.
The scrollable panoramas were created with 3,080 illustrated images and animated with 14,364 hand-placed keyframes.
As users scroll through the chapters, they can explore expanded timelines that provide fascinating archaeological, historical and sociological bonus content, allowing an even deeper dive into the story.
The site contains 290,094 lines of code, which is four times the size of NGC and Mullen’s previous two sites together, Killing Lincoln and Killing Kennedy, combined.
The audio for the site is composed of 184 custom soundfx, music tracks and voice-overs. Mullen VP, associate creative director Allison Rude said, “We were looking to tell the story in a way that allowed people to see it from several different vantage points. Our war room on this project resembled the wall from ‘A Beautiful Mind’ as we pieced together historical fact, religious scripture and custom illustrations to provide three unique perspectives in the most innovative way possible.”
Supplementing the second-screen experience is a ‘Killing Jesus’ film microsite featuring original articles on a variety of topics including Jesus in popular culture, the missing years of his life and what happened to the apostles; behind-the-scenes video clips; extensive photo galleries; deleted movie scenes; and cast Q&As. Additionally, the network blog is showcasing a 40-day campaign called ‘Killing With Kindness’, inspired by what is known historically as Jesus’ encouragement of people to be kind to each other.
Every day through 5 April, NGC is putting a daily spotlight on organisations that help to spread kindness in the world. These organisations can be found online at http://tvblogs.nationalgeographic.com/ or on social media using #killingwithkindness. ‘Killing Jesus’ will air on Palm Sunday, 29 March on National Geographic Channel in the US, globally in 171 countries in 45 languages and in Spanish on Nat Geo Mundo. Produced by Scott Free Productions and based on the New York Times best-selling book by Bill O’Reilly and Martin Dugard, the film dives deep inside the historical story of how Jesus’ message and preachings led to his persecution and execution by a group of conspirators who saw him as a threat to their power
Read more at:
http://www.televisionpost.com/television/ngc-launches-second-screen-experience-for-killing-jesus/
Available now at natgeotv.com/killingjesus, and designed in collaboration with digital agency Mullen, the site builds on the story depicted in the film by providing an interactive, multi-point-of-view experience.
The site — created by the team behind the network’s Live From Space digital experience, the team behind ‘Killing Lincoln’ and the team behind ‘Killing Kennedy’ — is designed to give viewers an even deeper dive into the time of Jesus from three key perspectives, each symbolised by a different crown: the crown of thorns representing Jesus and his followers, a crown of laurels representing the Romans led by Pontius Pilate and a headdress representing the Jewish high priests of the time.
The site is broken into eight chapters, reflecting pivotal moments in the story of Jesus: The Birth, Boy or Messiah?,
The Prophet, The Tables Turn, A Challenger, The Last Supper, Jesus on Trial and Crucifixion. Each chapter contains three or four key scenes that can be explored through the three different viewpoints. NGC executive director of digital media and digital content Matt Zymet said, “Giving the audience the power to transition between these key perspectives in each chapter provides a 360-degree view of Jesus’ story, reflecting the film’s approach of exploring the political, social and economic forces that led to the crucifixion”.
Each of the more than 72 interactive scenes is brought to life through 2-D photo-realistic original illustrations created by French illustrator Bastien Lecouffe DeHarme that capture the faces, scenery and costumes from the film, immersive soundscapes and cast voice-overs.
The scrollable panoramas were created with 3,080 illustrated images and animated with 14,364 hand-placed keyframes.
As users scroll through the chapters, they can explore expanded timelines that provide fascinating archaeological, historical and sociological bonus content, allowing an even deeper dive into the story.
The site contains 290,094 lines of code, which is four times the size of NGC and Mullen’s previous two sites together, Killing Lincoln and Killing Kennedy, combined.
The audio for the site is composed of 184 custom soundfx, music tracks and voice-overs. Mullen VP, associate creative director Allison Rude said, “We were looking to tell the story in a way that allowed people to see it from several different vantage points. Our war room on this project resembled the wall from ‘A Beautiful Mind’ as we pieced together historical fact, religious scripture and custom illustrations to provide three unique perspectives in the most innovative way possible.”
Supplementing the second-screen experience is a ‘Killing Jesus’ film microsite featuring original articles on a variety of topics including Jesus in popular culture, the missing years of his life and what happened to the apostles; behind-the-scenes video clips; extensive photo galleries; deleted movie scenes; and cast Q&As. Additionally, the network blog is showcasing a 40-day campaign called ‘Killing With Kindness’, inspired by what is known historically as Jesus’ encouragement of people to be kind to each other.
Every day through 5 April, NGC is putting a daily spotlight on organisations that help to spread kindness in the world. These organisations can be found online at http://tvblogs.nationalgeographic.com/ or on social media using #killingwithkindness. ‘Killing Jesus’ will air on Palm Sunday, 29 March on National Geographic Channel in the US, globally in 171 countries in 45 languages and in Spanish on Nat Geo Mundo. Produced by Scott Free Productions and based on the New York Times best-selling book by Bill O’Reilly and Martin Dugard, the film dives deep inside the historical story of how Jesus’ message and preachings led to his persecution and execution by a group of conspirators who saw him as a threat to their power
Read more at:
http://www.televisionpost.com/television/ngc-launches-second-screen-experience-for-killing-jesus/
