Punjabi channels are always heavily biased towards Airtel. Airtel will always have the maximum Punjabi channels. With Punjabi Hits, Dish TV SES8/NSS6 has added it as well. But without Tata Sky the distribution is still incomplete, and only when TS adds it can we get a better picture of how good or bad is the viewership compared to MH One, 9X Tashan, etc.
Yes most people in Punjab use Fastway and Airtel. But TS is the largest DTH in terms of ROI channels and the second-largest in terms of Punjabi channels. For a long time it was the only DTH other than Airtel to have PTC Simran and PTC Punjabi Gold. So, Punjabi Hits should try to get added on TS as well, along with PTC Music.
Punjabi Hits don't need DTH to get high ratings. Before launch of Punjabi Hits as satellite channel it was still No. 1 in its category. Fastway subscribers are the main audience of punjabi hits.
Punjabi Hits don't need DTH to get high ratings. Before launch of Punjabi Hits as satellite channel it was still No. 1 in its category. Fastway subscribers are the main audience of punjabi hits.