Thakur
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How many times in a day do you question god on anything that goes wrong with you? That’s precisely the topic the new showKrishan Kanhaiya from Sab will address when it hits television screens from 29 June at 10:30 pm.
Produced by Garima Productions, Krishan Kanhaiya is a distinct yet light-hearted show portraying the ever confused and infuriated life of an atheist canteen manager, Kanhaiya Lal, the lead protagonist of the show. His persistent call outs and questions to Lord Krishna prompts the divine being himself to enter his life in various forms to solve Kanhaiya Lal’s struggles and answer his questions attempting to bring peace in his life.
Kanhaiya Lal firmly believes that he is a self-made man and god has nothing to do with him or his accomplishments. Whenever in doubt, nothing stops him in disputing the reality of god by dragging him to explain situations every now and then. The ever-obliging god that Krishna is, always appears out of nowhere to resolve his queries immediately by adding a funny twist and thereby teaching him a new lesson every day.
Sab senior EVP and business head Anooj Kapoor is of the opinion that the show fits well with the channel’s brand principle of ‘Differentiation through innovation.’ Talking about choosing a late primetime slot Kapoor said, “We are replacing the show with Peterson Hill, which was not doing too well for the channel. Also we want to target the youth aged between 18-22 years and I feel that 10:30 pm is a good time as the age group we are targeting mostly spends that time watching television.”
Besides this, Sab is also looking at having a repeat of the show at 7:30 pm. “This will be for people who have missed the opportunity of watching it at late primetime,” he added.
http://www.indiantelevision.com/television/tv-channels/gecs/sab-takes-godly-route-with-new-show-krishan-kanhaiya-150616
Produced by Garima Productions, Krishan Kanhaiya is a distinct yet light-hearted show portraying the ever confused and infuriated life of an atheist canteen manager, Kanhaiya Lal, the lead protagonist of the show. His persistent call outs and questions to Lord Krishna prompts the divine being himself to enter his life in various forms to solve Kanhaiya Lal’s struggles and answer his questions attempting to bring peace in his life.
Kanhaiya Lal firmly believes that he is a self-made man and god has nothing to do with him or his accomplishments. Whenever in doubt, nothing stops him in disputing the reality of god by dragging him to explain situations every now and then. The ever-obliging god that Krishna is, always appears out of nowhere to resolve his queries immediately by adding a funny twist and thereby teaching him a new lesson every day.
Sab senior EVP and business head Anooj Kapoor is of the opinion that the show fits well with the channel’s brand principle of ‘Differentiation through innovation.’ Talking about choosing a late primetime slot Kapoor said, “We are replacing the show with Peterson Hill, which was not doing too well for the channel. Also we want to target the youth aged between 18-22 years and I feel that 10:30 pm is a good time as the age group we are targeting mostly spends that time watching television.”
Besides this, Sab is also looking at having a repeat of the show at 7:30 pm. “This will be for people who have missed the opportunity of watching it at late primetime,” he added.
http://www.indiantelevision.com/television/tv-channels/gecs/sab-takes-godly-route-with-new-show-krishan-kanhaiya-150616
