Thakur
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MUMBAI: India’s first and only family marathon titled ‘SAB Family Funathon’ was successfully flagged off by the country’s leading and light-hearted family entertainment channel SAB TV on Sunday.
This unique and first of its kind fun with fitness initiative has brought together ten thousand families on Sunday and has been considered for the Limca Book of Records as the first family marathon in India.
Organized in Ahmedabad, this consumer engagement initiative which celebrated family fun resonates the brand’s promise of ‘Asli Mazaa Sab Ke Saath Aata Hai .’
Wowing the crowds with their presence were SAB TV stars namely Sudeepa Singh, Sharmili Raj and Shreedhar Watsar who were present to propagate the cause of healthy lifestyles whilst encouraging participants at the race.
Featuring performances by music bands, stilt walkers and jugglers, the marathon celebrated family fun in a ‘fitting’ manner. From donning costumes of a ‘fairy godmother’, to a ‘sorceress’ to a two year old dressed as a ‘tree,’ the marathon saw families turn up in unique outfits and participating with enthusiasm to be crowned as winners in the categories of ‘Best Anokhi Costume Family’ and ‘Most Entertaining Family’.
The event even saw the ‘Most Courageous Participant’ being awarded to a physically challenged participant.
Read more at : http://www.televisionpost.com/press-releases/sab-tvs-family-funathon-was-a-grand-success-with-families/
This unique and first of its kind fun with fitness initiative has brought together ten thousand families on Sunday and has been considered for the Limca Book of Records as the first family marathon in India.
Organized in Ahmedabad, this consumer engagement initiative which celebrated family fun resonates the brand’s promise of ‘Asli Mazaa Sab Ke Saath Aata Hai .’
Wowing the crowds with their presence were SAB TV stars namely Sudeepa Singh, Sharmili Raj and Shreedhar Watsar who were present to propagate the cause of healthy lifestyles whilst encouraging participants at the race.
Featuring performances by music bands, stilt walkers and jugglers, the marathon celebrated family fun in a ‘fitting’ manner. From donning costumes of a ‘fairy godmother’, to a ‘sorceress’ to a two year old dressed as a ‘tree,’ the marathon saw families turn up in unique outfits and participating with enthusiasm to be crowned as winners in the categories of ‘Best Anokhi Costume Family’ and ‘Most Entertaining Family’.
The event even saw the ‘Most Courageous Participant’ being awarded to a physically challenged participant.
Read more at : http://www.televisionpost.com/press-releases/sab-tvs-family-funathon-was-a-grand-success-with-families/