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SES and MNC Sky Vision, Indonesia's premier satellite Pay-TV provider with its well-known brand, Indovision, has announced an agreement to provide capacity on the SES-7 satellite to support Indovision's future Chinese-language direct-to-home (DTH) package.
The multi-transponder and multi-year deal provides Indovision with access to the Ku-band capacity aboard SES-7 at the prime orbital location of 108.2 degrees east. Indovision intends to offer more than a dozen Chinese language channels using the capacity, which would allow Indovision to reach a niche audience segment in Indonesia's fast-growing pay-DTH market, beyond its current base of more than 2 million subscribers. Use of the capacity by Indovision is subject to regulatory approval.
Rudy Tanoesoedibjo, CEO of MNC Sky Vision, said, "We see continued growth in the pay-DTH market in Indonesia and are delighted to be able to leverage SES' global network and deep industry expertise to broadcast more content to meet the diverse needs of our subscribers in Indonesia."
"The increasing maturity of the Indonesian pay-DTH market requires pay-TV operators to react swiftly in meeting the demands of different audience segments, as Indovision has done with the new Chinese-language pay-DTH offering. We are pleased to be the satellite operator of choice for Indovision and look forward to supporting Indovision's fast and robust growth strategy in this important market," said SES sr. VP commercial Asia-Pacific and Middle East Deepak Mathur.
Indian Television Dot Com > Digital Edge > SES and MNC sky vision sign capacity deal for DTH market growth
The multi-transponder and multi-year deal provides Indovision with access to the Ku-band capacity aboard SES-7 at the prime orbital location of 108.2 degrees east. Indovision intends to offer more than a dozen Chinese language channels using the capacity, which would allow Indovision to reach a niche audience segment in Indonesia's fast-growing pay-DTH market, beyond its current base of more than 2 million subscribers. Use of the capacity by Indovision is subject to regulatory approval.
Rudy Tanoesoedibjo, CEO of MNC Sky Vision, said, "We see continued growth in the pay-DTH market in Indonesia and are delighted to be able to leverage SES' global network and deep industry expertise to broadcast more content to meet the diverse needs of our subscribers in Indonesia."
"The increasing maturity of the Indonesian pay-DTH market requires pay-TV operators to react swiftly in meeting the demands of different audience segments, as Indovision has done with the new Chinese-language pay-DTH offering. We are pleased to be the satellite operator of choice for Indovision and look forward to supporting Indovision's fast and robust growth strategy in this important market," said SES sr. VP commercial Asia-Pacific and Middle East Deepak Mathur.
Indian Television Dot Com > Digital Edge > SES and MNC sky vision sign capacity deal for DTH market growth