STAR CJ Alive inks a deal with Siticable to reach1.2 mn subscribers in WB.

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KOLKATA: With Kolkata emerging as one of the largest hubs of shopping from the comforts of the home, the home shopping channel STAR CJ Alive from the house of STAR CJ Network India, is looking at better penetration in West Bengal. The channel has tied up with the multi-system operator (MSO) – Siticable in order to reach more than 1.2 million subscribers in the state.
STAR CJ Network India – a joint venture between STAR Asia and the South Korean home shopping major, CJO Shopping – is also planning to expand its operations in Kolkata by leasing a warehouse in the next one year.
“Kolkata contributes around three-four per cent to the total turnover. We have tied up with Siticable for better penetration in the West Bengal market. STAR CJ Alive will be available on no. 121,” said Star CJ Network CEO Kenny Shin.
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STAR CJ Alive inks a deal with Siticable to reach1.2 mn subscribers in WB | Indian Television Dot Com
 
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