Gita Moorjani
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SUN DIRECT TAKES A LEAP IN CUSTOMER SERVICE WITH AN ADVANCED WEB PORTAL
Sun Direct, a leading DTH player in the South has been at the forefront in delivering value for money services. Adding to their latest service, Sun Direct has revamped their customer care portal which provides unbeatable ease of use to existing and new subscribers. Customers of Sun Direct can get set for an all new experience and manage their account by logging on to http://www.my.sundirect.in or on the link from the http://www.sundirect.in site.
The portal has been designed to be user friendly and dedicated to improve the customer care services. It enables the subscribers to search for every TV programme featuring their favorite star/ director in one click and make sure they don’t miss out on anything. Now customers can also use the ‘My Favorite’ page to add the most watched channels. The portal has more intuitive user-focused design that presents the important information in one place.
The revamped portal has an intelligent recommendation engine that learns the subscriber’s preference as they use and ensures they see more of what they like. It also helps to select the best packages for their taste. Other important features like reminder services and social TV shows the customers what their friends are watching. This is an effort to make TV viewing, a truly personal and enhancing experience.
Commenting on this initiative Mr. Mahesh Kumar, Managing Director of Sun Direct, said “With addition of new services, Sun Direct yet again demonstrates in delivering value to our esteemed customers. As innovators in DTH industry we will continue to customize our offerings to suit the needs of viewers”.
The new customer care portal is powered by Whats On India – which is a leading TV guidance company and an EPG / Program guide specialist in India and Overseas markets. The look and feel of the new website remains similar to that of the main website, keeping the design and navigation simplistic.
Sun Direct, a leading DTH player in the South has been at the forefront in delivering value for money services. Adding to their latest service, Sun Direct has revamped their customer care portal which provides unbeatable ease of use to existing and new subscribers. Customers of Sun Direct can get set for an all new experience and manage their account by logging on to http://www.my.sundirect.in or on the link from the http://www.sundirect.in site.
The portal has been designed to be user friendly and dedicated to improve the customer care services. It enables the subscribers to search for every TV programme featuring their favorite star/ director in one click and make sure they don’t miss out on anything. Now customers can also use the ‘My Favorite’ page to add the most watched channels. The portal has more intuitive user-focused design that presents the important information in one place.
The revamped portal has an intelligent recommendation engine that learns the subscriber’s preference as they use and ensures they see more of what they like. It also helps to select the best packages for their taste. Other important features like reminder services and social TV shows the customers what their friends are watching. This is an effort to make TV viewing, a truly personal and enhancing experience.
Commenting on this initiative Mr. Mahesh Kumar, Managing Director of Sun Direct, said “With addition of new services, Sun Direct yet again demonstrates in delivering value to our esteemed customers. As innovators in DTH industry we will continue to customize our offerings to suit the needs of viewers”.
The new customer care portal is powered by Whats On India – which is a leading TV guidance company and an EPG / Program guide specialist in India and Overseas markets. The look and feel of the new website remains similar to that of the main website, keeping the design and navigation simplistic.
