Sagar
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MUMBAI: QYOU Media, a leading curator of premium 'best-of-web' video for multiscreen distribution, has expanded its partnership with Tata Sky, a leading content distribution platform in India, in the largest single-territory deployment of its linear channel to date. Previously available through Tata Sky's mobile app, this broader deal will make QYOU's 24/7 service of online video content available to 17 million Tata Sky connections across television and mobile.
QYOU and Tata Sky will also start to feature content from local creators in India and some of the most popular online videos from the region in order to create highly localized shows that appeal to Indian audiences. The service will be available on Ch 200 (HD) & Ch 201 (SD) on Tata Sky and keeping in mind the 'on the go' nature of the content, it will also be available on the Tata Sky app on Live TV and VOD.
Tata Sky & QYOU partner to bring online video content
QYOU and Tata Sky will also start to feature content from local creators in India and some of the most popular online videos from the region in order to create highly localized shows that appeal to Indian audiences. The service will be available on Ch 200 (HD) & Ch 201 (SD) on Tata Sky and keeping in mind the 'on the go' nature of the content, it will also be available on the Tata Sky app on Live TV and VOD.
Tata Sky & QYOU partner to bring online video content
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