SPANDAN
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Ten Sports, South Asia's leading sports content provider, has secured exclusive rights from Total Sports Asia to broadcast Brazilian League for the 2012 season to 2014 season on multiple distribution platforms in South Asia.
As part of the agreement, Ten Sports will be showcasing two leagues from Brazilian League - The São Paulo State Championship (PAULISTA) and The Brazilian National Championship (BRASILEIRÃO Serie A). TEN Sports will be telecasting 82 matches live and exclusive.
The Brazilian League will be telecast through its broadcast channels Ten Action and Ten HD. Ten Sports will be telecasting 28 matches from The São Paulo State Championship (PAULISTA).
It will also telecast 54 matches from Brazilian National Championship (BRASILEIRÃO Serie A). In addition, Ten Sports will be telecasting "FOOTBRAZIL HIGHLIGHT" AND "FOOTBRAZIL MAGAZINE SHOW" from Brazilian League.
Zeel Sports Business CEO Atul Pande said, "Acquisition of Brazilian League underlines our commitment to football fans in the region as we continue providing the most entertaining content to our viewers, and an excellent promotional platform for our advertisers. We have established a strong tradition in building and strengthening top-class football properties on our channels with the reach of our networks, multiple media platforms and world-class match presentation."
Together with the broadcast of Uefa Champions League and Europa League, Ten Sports reinforces its position as the 'Home of Football' for fans in the Indian subcontinent.
Recently, Ten had inked a multi-platform rights deal to broadcast the French Football League for three years from 2012-15. It had also secured exclusive rights to broadcast The Football League and The League Cup from 2012-15 for the South Asian market.
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As part of the agreement, Ten Sports will be showcasing two leagues from Brazilian League - The São Paulo State Championship (PAULISTA) and The Brazilian National Championship (BRASILEIRÃO Serie A). TEN Sports will be telecasting 82 matches live and exclusive.
The Brazilian League will be telecast through its broadcast channels Ten Action and Ten HD. Ten Sports will be telecasting 28 matches from The São Paulo State Championship (PAULISTA).
It will also telecast 54 matches from Brazilian National Championship (BRASILEIRÃO Serie A). In addition, Ten Sports will be telecasting "FOOTBRAZIL HIGHLIGHT" AND "FOOTBRAZIL MAGAZINE SHOW" from Brazilian League.
Zeel Sports Business CEO Atul Pande said, "Acquisition of Brazilian League underlines our commitment to football fans in the region as we continue providing the most entertaining content to our viewers, and an excellent promotional platform for our advertisers. We have established a strong tradition in building and strengthening top-class football properties on our channels with the reach of our networks, multiple media platforms and world-class match presentation."
Together with the broadcast of Uefa Champions League and Europa League, Ten Sports reinforces its position as the 'Home of Football' for fans in the Indian subcontinent.
Recently, Ten had inked a multi-platform rights deal to broadcast the French Football League for three years from 2012-15. It had also secured exclusive rights to broadcast The Football League and The League Cup from 2012-15 for the South Asian market.
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