marvel44
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ViacomCBS will change its corporate name to Paramount as of Feb. 16, calling the move an effort to adopt “an iconic global name” to reflect the conglomerate’s increasingly worldwide focus.
The company’s shares will trade on the NASDAQ index under the ticker symbol PARA (for Class B common shares), PARAA (for Class A common), and PARAP (for Class A preferred).
The moniker makeover was announced Tuesday by ViacomCBS chair Shari Redstone and president-CEO Bob Bakish in a memo to staffers. The news came the same day that ViacomCBS hosted a nearly three-hour investor presentation to tout its global streaming strategy and plans for expanding the Paramount Plus streaming service and other businesses in the U.S. and abroad.
The company’s shares will trade on the NASDAQ index under the ticker symbol PARA (for Class B common shares), PARAA (for Class A common), and PARAP (for Class A preferred).
The moniker makeover was announced Tuesday by ViacomCBS chair Shari Redstone and president-CEO Bob Bakish in a memo to staffers. The news came the same day that ViacomCBS hosted a nearly three-hour investor presentation to tout its global streaming strategy and plans for expanding the Paramount Plus streaming service and other businesses in the U.S. and abroad.
Goodbye Viacom and CBS: ViacomCBS Changes Corporate Name to Paramount
ViacomCBS will change its corporate name to Paramount as of Feb. 16, calling it an 'iconic global name' for a worldwide audience.
variety.com