JollyLNB
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B4U Movies was actually launched in September 1999, before Sony Max, which was also launched in 1999.So they turned it into B4U Movies in Year 2001.
As mentioned by me above:More than a decade later B4U launched B4U Plus in MENA region, initially a movies channel, introduced Hindi-Urdu serials in 2018. In 2019, B4U negotiated A-Plus Channel(A Pakistani GEC), and launched B4U Plus in UK, as Hindi-Urdu GEC. Now they are enterring in India, and it would be Hindi-Urdu GEC, Syndicating some pakistani, Turkish, Hindi serials, with some Fresh content.
B4U Plus airs in the UK and Middle East.