Not to forget GoodTimes needs lot of investment to produce fresh content, it used to be an excellent travel & lifestyle channel but since last 6 or 7 years it is just airing old shows. Some new shows were brought about but that is bot enough to attract the audience. New Season of Chak Le India and Highway On My Plate were shot in 2018 or 19, even "coming soon" promos were aired in 2020-21 but they were never aired. There were various news articles published few years back that NDTV was planning to sell this channel, even talks happened but nothing was finalised or successful. This is probably why new shows have been kept under wraps till now