ASN in strategic biz alliance with SportzPower for South Asian region

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MUMBAI: ASN (formerly Asia Sponsorship News), the independent intelligence service for non-traditional media, has entered into a strategic business partnership with sports content website SportzPower for the South Asian market, which includes India, Pakistan, Sri Lanka and Bangladesh.

ASN has been tracking and analysing over 10,000 sponsorship deals each year for almost a decade, including sports, branded content, native advertising, movie partnerships and celebrity endorsement, and has now begun to expand its business into local markets, including Thailand, the Philippines and now South Asia.

ASN founder-CEO Ben Heyhoe Flint said, “Our data shows India as the second-biggest market for sponsorship and branded content in Asia, next to China, so our partnership with Sportz Network Pvt Ltd is pivotal in enabling us to get under the skin of this enormous marketplace.

With them, we look forward to unlocking even more insights into this seemingly complex trading environment

Read more at: 

http://www.televisionpost.com/news/asn-in-strategic-biz-alliance-with-sportzpower-for-south-asian-region/
 
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