Breaking CCI Released Detailed Notification on Viacom - Star Merger

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Now it's a big challenge for reliance to maintain the star legacy..and to maintain as no 1 network
Viacom18 already having someone else to the job so why keeping two heads at one position? Also, his (Viacom18) credibility shows up at this position that he got approval from CCI for merger.


As per article, from his departure nothing much going to happen he was overseeing the Studios business, which includes all global releases. Also, he's likely to continue key role in Disney India.
I think when the honeymoon period is over, Star may gradually undergo degradation. I feel Reliance can't keep Star's legacy. It will slowly transform like how Viacom 18 is going now. Seemingly its a JV by Disney & Viacom 18 but Disney will not involve much in the administration as they actually wished to sell Star. Their share presence is only to provide contents in India. The 4 major exits from Disney Star alone is an evidence of Reliance hijacking. Otherwise the exits may happen from both side especially from Viacom 18 as Star is superior than Viacom 18( When Disney India merged with Star, Disney prioritised Star team). But here things are happening opposite.
Fox build Star well and Disney maintained better. Everybody doubted when Disney take over Star, will the funds throttle? But Disney & Madhavan treated Star with more money in terms of production, acquisition, regional expansion etc. When it comes to Reliance, they mainly flow money to distract rivals. If there is nobody infront of them or they reach at top position, Reliance will cut funds & reduce quality. Star's culture is not like that. Even the Star team is completely undergoing liquidation, the hope is most Viacom 18 executives are former Star staffs including Uday Shanker.
 
I think when the honeymoon period is over, Star may gradually undergo degradation. I feel Reliance can't keep Star's legacy. It will slowly transform like how Viacom 18 is going now. Seemingly its a JV by Disney & Viacom 18 but Disney will not involve much in the administration as they actually wished to sell Star. Their share presence is only to provide contents in India. The 4 major exits from Disney Star alone is an evidence of Reliance hijacking. Otherwise the exits may happen from both side especially from Viacom 18 as Star is superior than Viacom 18( When Disney India merged with Star, Disney prioritised Star team). But here things are happening opposite.
Fox build Star well and Disney maintained better. Everybody doubted when Disney take over Star, will the funds throttle? But Disney & Madhavan treated Star with more money in terms of production, acquisition, regional expansion etc. When it comes to Reliance, they mainly flow money to distract rivals. If there is nobody infront of them or they reach at top position, Reliance will cut funds & reduce quality. Star's culture is not like that. Even the Star team is completely undergoing liquidation, the hope is most Viacom 18 executives are former Star staffs including Uday Shanker.
I think reliance will maintain star legacy currently reliance is no 1 in many sectors except television network..my guess that's why they are willing to buy star network.. because star network currently holding no 1 postion so they will retain it
 
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I think when the honeymoon period is over, Star may gradually undergo degradation. I feel Reliance can't keep Star's legacy. It will slowly transform like how Viacom 18 is going now. Seemingly its a JV by Disney & Viacom 18 but Disney will not involve much in the administration as they actually wished to sell Star. Their share presence is only to provide contents in India. The 4 major exits from Disney Star alone is an evidence of Reliance hijacking. Otherwise the exits may happen from both side especially from Viacom 18 as Star is superior than Viacom 18( When Disney India merged with Star, Disney prioritised Star team). But here things are happening opposite.
Fox build Star well and Disney maintained better. Everybody doubted when Disney take over Star, will the funds throttle? But Disney & Madhavan treated Star with more money in terms of production, acquisition, regional expansion etc. When it comes to Reliance, they mainly flow money to distract rivals. If there is nobody infront of them or they reach at top position, Reliance will cut funds & reduce quality. Star's culture is not like that. Even the Star team is completely undergoing liquidation, the hope is most Viacom 18 executives are former Star staffs including Uday Shanker.

Why r u being so pessimistic bro?

Buddy firstly there is a reason why Disney decided bot to exit India broadcast business (Star India) and have a JV with Reliance as it helps them expand business in more efficient manner + having a local partner helps in various other ways...... Worldover broadcasters r shutting down channels or selling the broadcast business and Disney too did so in various territories but India is a unique market where Traditional Linear TV still holds great growth potential .

Disney thru its partnership with Reliance will have a good positive outcome across different fronts as in a media landscape where contents costs r soaring high while ad revenues and even subscription revenues have remained low or should i say not kept pace with content or other expenditures needed to grow business bcoz of various factors including shift of spending budget of brands towards OTT and limited increase possible in ad slot rates hence coming together of 2 Big Companies will help address this issue thereby dividing the financial burden and gain an edge in a highly competitive + challenging scenario so as to deliver good growth

Regarding exits, many people have exited Viacom18 too so it is not as if only Disney Star has witnessed the same......Also when Disney tookover Star India they had a very small presence in Indian TV Industry hence u saw most of Star India team continue and fewer exits but at that time too many people holding high designation exited.....right now Viacom18 is a well established and bigger company and above all Reliance is its majority stakeholder which is one of thde biggest company in India and will hold larger share in JV with Disney-Star so there is well balanced approach from both sides as far as integration of staff is concerned, Disney-Star surely holds big lead as far as success and size of the network is concerned and u will see many of their team members continue in merged entity too but with Reliance being majority stakeholder they too will have people fr their side holding key positions be it in the board or team.

There will no downfall or negative impact, infact lot of good things r expected once the merged entity starts functioning as a unit
 
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