Doordarshan looks to offer TV channels on smartphones

Prasar Bharati looking to offer TV channels on mobile devices

MUMBAI: Public service broadcaster Prasar Bharati is presently experimenting with a project that will enable people to watch TV channels directly on their smartphones, without using an internet connection.

Describing the project as an ambitious attempt to reach the largest number of audience, Prasar Bharati CEO Jawhar Sircar told ET, “When the world was moving from terrestrial to satellite, Doordarshan was only moving backward. Now the only way to leapfrog is to use the existing infrastructure along with new technologies.”

The report mentions that Prasar Bharati plans to create a bouquet of around 20 free-to-air (FTA) channels, including top DD channels and some popular FTA channels operated by big private broadcasters. The aim of the new project is to catch on-the-go viewers who are spending a lot of time on smartphones and tablets.

As per the plan, in one single broadcast service, viewers can get about 20 TV channels and 20 radio channels. For this, there will be no requirement of a dish, internet, or set-top box.

The broadcasts will be available over a large geographical area covered by the transmitters larger than the coverage of current terrestrial transmissions of DD.

Sircar mentioned that Prasar Bharati needs to upgrade its existing infrastructure to achieve the goal.

“There are a large number of installed transmitters that can be used to send digital signals directly to a device through an external dongle or an inbuilt chip designed specially to do so.” He added that the new system would be far more efficient than the existing analogue superstructure.

Comparing DD’s technology with the one used by telecom operators to stream video and audio content, he said that the need for spectrum would not be linked to the number of users, unlike the 4G services.

“The DTT (digital terrestrial television) technology is in a position to compete successfully against OTT (over-the-top technology) and meet the target of seamless streaming into over 200 million smartphones and tablets,” Sircar said.

Prasar Bharati has already written to the Ministry of Information & Broadcasting with a blueprint of the plan, and is currently doing in-house tests from its transmitters in Delhi using imported dongles, adds the ET repor

Read more at: 

http://www.televisionpost.com/technology/prasar-bharati-looking-to-offer-tv-channels-on-mobile-devices/
 
Back
Top Bottom
AdBlock Detected

We get it, advertisements are annoying!

Sure, ad-blocking software does a great job at blocking ads, but it also blocks useful features of our website. For the best site experience please disable your AdBlocker.

I've Disabled AdBlock