Thakur
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Australia’s commercial free-to-air broadcasters’ contribution to the Australian economy, to the independent production sector and to Australian viewers has been quantified for the first time in an independent report released.
The analysis shows that: •Commercial free-to-air television is by far the largest contributor to domestic content production in Australia and underpins the entire production sector, spending over $1.5 billion a year on Australian programming increasing at 10 per cent year on year and is responsible for the majority ($6 out of every $10) of spending on domestic content. •
Commercial free-to-air’s direct contribution to the Australian economy is unmatched by any other television provider, pumping $2.8 billion per year back into the economy through production, payroll, technology, advertising and taxation and supporting over 15,000 jobs in broadcasting and the independent production sector. •
Commercial free-to-air TV generates a significant economic surplus of $3.2 billion per year across viewers, advertisers and broadcasters.
Read more at:
http://www.televisionpost.com/news/free-tv-generates-3-2-bn-economic-surplus-in-australia-annually/
The analysis shows that: •Commercial free-to-air television is by far the largest contributor to domestic content production in Australia and underpins the entire production sector, spending over $1.5 billion a year on Australian programming increasing at 10 per cent year on year and is responsible for the majority ($6 out of every $10) of spending on domestic content. •
Commercial free-to-air’s direct contribution to the Australian economy is unmatched by any other television provider, pumping $2.8 billion per year back into the economy through production, payroll, technology, advertising and taxation and supporting over 15,000 jobs in broadcasting and the independent production sector. •
Commercial free-to-air TV generates a significant economic surplus of $3.2 billion per year across viewers, advertisers and broadcasters.
Read more at:
http://www.televisionpost.com/news/free-tv-generates-3-2-bn-economic-surplus-in-australia-annually/
