The television broadcast rights for the Indian Premier League (IPL), to be contested hotly between Star India and Sony Pictures Networks India (SPNI), could fetch the BCCI $1.8 billion, according to an estimate by Duff & Phelps.
The internet and mobile rights could land in the region of $210 million, Duff & Phelps managing director Santosh N said.
The rights fee for the IPL is set to more than double in value. The new cycle of media rights is for a period of five years. In the earlier cycle, Sony had taken the TV rights for 10 years. In February 2015, Star India had got for three years the Internet and mobile rights for Rs 302.2 crore.
IPL TV rights could go for $1.8 bn, digital rights for $210 mn: Duff & Phelps | TelevisionPost.com
Price in rupees
1800000000 US Dollar equals
115321500000.00 Indian Rupee
212000000 US Dollar equals
13582946000.00 Indian Rupee
The internet and mobile rights could land in the region of $210 million, Duff & Phelps managing director Santosh N said.
The rights fee for the IPL is set to more than double in value. The new cycle of media rights is for a period of five years. In the earlier cycle, Sony had taken the TV rights for 10 years. In February 2015, Star India had got for three years the Internet and mobile rights for Rs 302.2 crore.
IPL TV rights could go for $1.8 bn, digital rights for $210 mn: Duff & Phelps | TelevisionPost.com
Price in rupees
1800000000 US Dollar equals
115321500000.00 Indian Rupee
212000000 US Dollar equals
13582946000.00 Indian Rupee
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