Irdeto + IMTV—Securing Premium Content For Indonesian payTV

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M.J.Sadiq

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[SatNews] IMTV, the new broadcasting arm of Indonesia’s Lippo Group, has selected Irdeto Media Protection to securely deliver digital television content over BIGTV, a new premium DTH satellite service launched this month.

BIGTV uses IMTV’s own satellite system to deliver more than 300 channels, featuring over 150 content providers, to subscribers across Indonesia. The launch has positioned IMTV as one of the largest media networks in Asia.

To secure premium content on BIGTV, IMTV is relying on Irdeto Cloaked CA, the most advanced and most widely deployed cardless conditional access solution for payTV operators worldwide. By replacing the need for smart cards, Cloaked CA eliminates the operational and logistics costs that would otherwise be required to ship and manage cards, thus significantly lowering the total cost of ownership (TCO) for IMTV.

Analyst firm Pyramid Research forecasts pay TV penetration in Indonesia to increase to nearly seven percent (7 percent) by 2015. Given this growth curve, IMTV is targeting 10 million subscribers over the next five years. BIGTV presents subscribers with a wide selection of channels including specialized offerings such as dialect language programs and niche sports telecasts – the kind of programming that competing DTH service providers do not currently offer in the market.

As a software security solution, Irdeto Cloaked CA can be easily updated over the air to renew security or add new features, giving IMTV the necessary agility and flexibility to trial new services and payment options while ensuring the best protection for its content and revenue. This equates to choice and convenience for IMTV customers.

A cornerstone of Irdeto’s Media Protection solution suite, Irdeto Cloaked CA represents a revolution in conditional access technology as it saves operators money and simplifies operations as well as because Cloaked CA is recognized by all major Hollywood studios and has been repeatedly certified for premium content protection by independent industry auditors. Since launching Cloaked CA in 2011, Irdeto has signed more than 30 payTV customers, including Asia-Pacific operators such as Sky New Zealand, Cable Thai Holdings, Manthan (India), OCN Shanghai, Telekom Malaysia and many more.


Satnews Publishers: Daily Satellite News

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