shawl_who
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- 7 Nov 2012
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sagar.patnaik said:Indian customers wont pay premium its a price sensitive market. Probably in next 3-5 years our audience will be ready to pay premium. I also think their strategy to launch premium SD channels has backfired coz SD customers wont pay Rs 79 for 2 channels. They should hve launched it in HD only. Now they have to pay carriage fees for SD channels without much of a customer base.
agreed wid u.
I think they cud shift from being premium to being normal ad-driven chnl.
Rs.45 for 2 chnls is gud, and generate revenue from ads.